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SEO Challenges in 2023 – How are the Top Search Engine Optimization Companies Preparing?

Search Engine Optimization in 2023 will be the most challenging ever. Many websites have already reported a significant drop in their SERPs after Google’s massive core update. To regain the top positions and search traffic in 2023, businesses and SEO companies must prepare for harsh realities and unique challenges. Google dominates global search engine use, accounting for 70.38% of all PC searches and 93.87% on mobile phones. So, focusing...

The Role of Search Engine Optimization (SEO) in Digital Marketing

In today's digital world, businesses of all sizes are competing to rank higher on search engines like Google and Bing. As more and more consumers turn to search engines to find products and services, the importance of search engine optimization (SEO) in digital marketing cannot be overstated.  SEO helps businesses increase their visibility, drive targeted traffic to their website, and ultimately, boost their revenue. In this blog, we'll...

8 Writing Tips to Have an SEO-Friendly Blog

Being SEO-friendly for search engines is an important factor to consider when drafting posts for your business blog. Use the correct strategy and you’ll find yourself on the first page of Google search results, but a slight misstep or algorithm change can cause your efforts to plunder.  From keeping track of your word count online to crafting impeccable visuals, writers can get overwhelmed with the amount of tasks to do. Masterful...