LOERIES 2020 ANNOUNCES FREE ENTRIES IN SUPPORT OF THE BRAND COMMUNICATIONS INDUSTRY ACROSS AFRICA AND THE MIDDLE EAST.
The decision to make the Loeries entries free this year was a unanimous board decision in support of the brand communications industry across Africa and the Middle East.
The challenges faced by the Africa/Middle East region has necessitated the need to be innovative to ensure that thinking about a beyond COVID-19 environment is made accessible to a wide audience while taking into account the impact on the brand communication industry.
“The COVID-19 pandemic has created challenges across society and the brand communication industry is no exception.” – Loeries CEO, Preetesh Sewraj
The Loeries 2020 campaign which launched earlier this year is centred around change and calls on creative minds to #CreateChange.
Staying true to the campaign, Africa and the Middle East’s biggest creative festival has fully embraced this thinking in support of the industry during this difficult phase.
Your entry has more power than you may realise.
This year it will help shine a light on the importance of the brand communication industry and how creativity works to support society to move forward, even from the toughest challenges.
HOW TO APPLY
Extended entry deadline 15th July 2020.